Ben Rogers

Ben Rogers is the founder and editor-in-chief of Mindiam, an Australian AI consultancy and editorial publication serving businesses across all eight capitals. Mindiam advises SMBs and mid-market companies on AI adoption that satisfies the federal Voluntary AI Safety Standard, the Privacy Act 1988, and state-level AI assurance frameworks (NSW AIAF, Victorian Gen-AI Guideline, ATO and OAIC guidance). Ben writes Mindiam's editorial coverage of Australian AI policy, tool reviews, and the practitioner playbooks that come out of real consulting engagements. His focus areas are Generative Engine Optimisation (GEO) — getting Australian businesses cited by ChatGPT, Claude, Gemini, Perplexity, Copilot, and Google AI Overviews — alongside automation builds, AI training, and AU-specific AI governance. Mindiam's coverage is regulator-anchored. Every editorial piece cites primary sources from the OAIC, ACCC, DISR, the Productivity Commission, NIST, OECD, and the major AI labs. Reviews of AI tools are based on hands-on production testing, not vendor briefs. The publication discloses affiliate relationships per ACCC guidance and operates under explicit corrections, ethics, and editorial standards policies. Before Mindiam, Ben spent over a decade building software for Australian SMBs, watching the same operational patterns surface across every industry: regulated work, thin margins, and a deep skepticism of US-import software that doesn't price in AUD or understand the AU regulatory surface. Mindiam exists to bridge that gap. Ben is based in Australia and writes weekly at mindiam.com/blog. He's available for editorial commentary, podcast appearances, and consulting engagements.